Making A Business Plan

Making a business plan can be hard, but if being passionate about what you want to bring to the market will be easy to show to the prospective investors. A business model describes the rational of how an organisation creates, delivers and captures value.

A business plan should be short and concise. Knowing the audience for your product, for example if you are developing a complex scientific process and the prospective investors aren’t scientists, keep the terminology out to what they understand. Don’t be intimidated, being passionate about your product will help.

What to include;

Executive summary (overview)
Opportunity (what you’re selling and solving for the market)
Execution (How to take opportunity and turn into a business
Team and company
Financial plan
Appendix

There are nine business model canvas (Building blocks),these are;

Customer Segment – The difference groups of people/organisation a company aims to reach and serve
Value Propositions – Reasons why customers choose one company over another one
Channels – Communication, distribution and sales channels comprise a company’s interface with customers
Customer Relationship – Types of relationships a company establishes with specific customer segments
Revenue Streams – The cash a company generates from each customer segment, and different pricing mechanisms: Fixed list prices, Bargaining, and Auctioning
Key Resources – Most important assets to make a plan. Also allowing a company to offer products and services, reach markets,maintain relationships with customers, and earn revenues
Key Activities – Most important things a company must do to make its business model work. Production, problem solving, and platform/network are most important in this section
Key Partnerships – Network of suppliers and partners that make the business model work
Cost Structure – Some business model can be more cost driven than others. Can be calculated relatively easily after key resources, key activities, and key partnerships

Quick Definitions that you can learn on a business plan;

TAM – Your total available or addressable market
SAM – Your segmented addressable market or served available market
SOM – Your share of the market

My Opinion

Overall I don’t think I would make a business. It would be nice to have achieved a business of my own, but unfortunately there isn’t much room in the reptile community to make a business. Most new reptile shows don’t last long unless they sell rare or fancy reptiles and would sell cheap equipment. The reptile community doesn’t have much room for any new business’s, I would much rather breed animals in my own home environment.